Oud for Greatness sits in Initio's Magnetic Blends line, where oud and saffron meet the house's molecular psychology approach: high-impact materials engineered for instinctive response rather than aesthetic refinement, for anyone.
Released in 2018, Oud for Greatness opens with pink pepper and saffron, both materials with a strong animalic edge that prepares the wearer for what follows. The oud accord is loud by design: agarwood resin with a leathery, smoky register rather than the cleaner, more medicinal profiles found in lighter oud formulations.
Iris in the heart adds a slightly powdery, earthy dimension that provides contrast against the oud's intensity. The base of vetiver, leather, and patchouli extends the composition into a dark, woody-animalic drydown. Labdanum adds resinous warmth that rounds the projection. Longevity is substantial at twelve or more hours on skin; projection is strong in the first two hours before settling.
Oud for Greatness is suited to evening wear, cooler months, and formal occasions where a statement oud is appropriate. The opening projection is substantial; apply with restraint in enclosed spaces.
